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THE Gucci Group has filed a lawsuit in Florence against Elisabetta Gucci, following news that she had plans to develop hotels in Dubai.

“Gucci wants to make clear that it has no relationship to Elisabetta Gucci Hotels and that it is not involved in any project whatsoever with Elisabetta Gucci Hotels,” the company told WWD. “Gucci filed the lawsuit against Elisabetta Gucci and the parties involved seeking injunctive relief in order to protect its rights.”

Elisabetta is the daughter of Paolo Gucci and the great-granddaughter of Gucci founder Guccio Gucci. Having worked for the family business until 1995, she has since become artistic director of luxury furniture distributor Formitalia Luxury Group, founded by her father.

The businesswoman plans to open an 87-suite hotel in Dubai’s Media World district by the end of the 2010 – according to a report from Lorens Ziller, managing director of her EG Hotels company, to Bloomberg.

“Elisabetta Gucci is doing her job” Ziller said in a June 23 interview. “She cannot cancel her name or her background. If she has a famous name or a famous background, that’s not her fault and we are not trying to use it as such.”

The Gucci family has a long-standing history of bitter feuds – in 1998 Patrizia Reggiani was jailed for 26 years after being found guilty of arranging the murder of her ex-husband Maurizio Gucci, grandson of Guccio Gucci, in 1995. Ridley Scott is rumored to making a film based on the story.


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